Easy Insights – Intelligent Marketing Conversion Analysis and Multi-Channel Attribution for Data-Driven Marketing In the current performance-based marketing world, tracking buyer paths and measuring performance across multiple platforms is vital. Conversion measurement and cross-platform attribution empower marketers to precisely assess which campaigns, channels, and touchpoints drive... https://brightspace330.smblogsites.com/39884096/article-to-know-on-cross-platform-attribution-and-why-it-is-trending